Anonymous donor buys $150 in gift cards for every household in Earlham, Iowa
Last week, every household in Earlham, Iowa — all 549 of them — received a gift that no one was expecting.
On March 26, Mayor Jeff Lillie received a phone call from a man calling on behalf of an anonymous donor looking to help boost the town's economy. The donor wanted to buy and then give away 100 $50 gift cards for the Hometown Market and West Side Bar and Grille, but Lillie offered a suggestion. A new restaurant had just opened up in town, Trostel's Broken Branch, and he was hoping they could be part of the deal.
The donor agreed, and by the end of the day, stunned Lillie when they offered to purchase 549 $50 gift cards from each business. This meant every household in Earlham would receive $150 worth of gift cards, and more than $27,000 would be spent at Hometown Market, West Side Bar and Grille, and Trostel's Broken Branch. "Financially, it's one of the biggest things that's ever happened to this small town," Lillie told the Des Moines Register.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
City staffers got to work stuffing 549 envelopes with the gift cards and a letter explaining the situation, and they arrived in mailboxes on Thursday. No one was more surprised by this turn of events than Jennifer Trostel, whose husband owns Trostel's Broken Branch. The restaurant is brand new and doesn't have a full staff yet, and she worried that the coronavirus pandemic would shut the place down before it ever fully opened. The stranger's act of generosity, she told the Register, "just gave us hope." Catherine Garcia
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Create an account with the same email registered to your subscription to unlock access.
Catherine Garcia is night editor for TheWeek.com. Her writing and reporting has appeared in Entertainment Weekly and EW.com, The New York Times, The Book of Jezebel, and other publications. A Southern California native, Catherine is a graduate of the University of Redlands and the Columbia University Graduate School of Journalism.
-
Netherlands split on WFH for sex workers
Speed Read Councils concerned over 'nuisance' of at-home sex work, but others say changes will curb underground sex trade
By Arion McNicoll, The Week UK Published
-
'He adored Trump, and then rejected him'
Today's Newspapers A roundup of the headlines from the US front pages
By The Week Staff Published
-
The Thursday Murder Club: who's in the film and what we can expect
Speed Read Author Richard Osman reveals starry cast set to play his 'septuagenarian sleuths'
By Adrienne Wyper, The Week UK Published
-
Empty-nest boomers aren't selling their big homes
Speed Read Most Americans 60 and older do not intend to move, according to a recent survey
By Peter Weber, The Week US Published
-
Brazil accuses Musk of 'disinformation campaign'
Speed Read A Brazilian Supreme Court judge has opened an inquiry into Elon Musk and X
By Rafi Schwartz, The Week US Published
-
Disney board fends off Peltz infiltration bid
Speed Read Disney CEO Bob Iger has defeated activist investor Nelson Peltz in a contentious proxy battle
By Rafi Schwartz, The Week US Published
-
Disney and DeSantis reach detente
Speed Read The Florida governor and Disney settle a yearslong litigation over control of the tourism district
By Peter Weber, The Week US Published
-
Visa and Mastercard agree to lower swipe fees
Speed Read The companies will cap the fees they charge businesses when customers use their credit cards
By Peter Weber, The Week US Published
-
Reddit IPO values social media site at $6.4 billion
Speed Read The company makes its public debut on the New York Stock Exchange
By Peter Weber, The Week US Published
-
Housing costs: the root of US economic malaise?
speed read Many voters are troubled by the housing affordability crisis
By Peter Weber, The Week US Published
-
Feds cap credit card late fees at $8
speed read The Consumer Financial Protection Bureau finalized a rule to save households an estimated $10 billion a year
By Peter Weber, The Week US Published